Legal

Member Terms & Conditions

Original Effective Date: 11 August 2025

Current Version: 1.26

Last Updated: 23 September 2026

Sweet Hospitality is a trading name of GCM Hospitality Limited. Company No. 794742.

About these Terms

These Member Terms & Conditions ("Terms") govern your membership of Sweet Hospitality and your use of the Sweet Hospitality website, application, platform and related services (together, the "Sweet Platform").

Sweet Hospitality ("Sweet", "we", "us" or "our") is a trading name of GCM Hospitality Limited, an Irish registered company.

By applying for, activating, purchasing or using a Sweet membership, you agree to these Terms.

1. Sweet Membership

1.1Sweet is a private membership platform for hospitality and hospitality-related professionals. Membership provides access to the Sweet Platform and to exclusive or preferential offers, rates, benefits and experiences made available by participating hotels, restaurants and other hospitality businesses ("Partner Offers").

1.2Membership is open to individuals who work, or otherwise professionally participate, in the hospitality industry or a hospitality-related sector ("Hospitality Professionals"). This may include, without limitation, individuals working in hotels, restaurants, bars, cafes, clubs, catering, events, travel, tourism and leisure, as well as individuals working in professional, operational, commercial, supplier or service roles connected with the hospitality industry.

1.3Sweet is intended to take a broad and inclusive approach to membership eligibility. Eligibility is not limited to any particular job title, level of seniority, type of employer or employment arrangement. Employees, owners, operators, managers, contractors and other individuals with a genuine professional connection to the hospitality industry may be eligible for membership.

1.4Membership is subject to verification. You must provide accurate, complete and current information when registering and, where reasonably requested, information or evidence sufficient for Sweet to verify your professional connection to the hospitality industry. Verification methods may vary and may include confirmation of employment, professional information or other reasonable evidence.

1.5Sweet may determine membership eligibility acting reasonably and may accept or refuse an application where we are unable to establish a genuine professional connection to the hospitality industry. Sweet may also request that a member re-verifies their eligibility from time to time.

1.6Certain Partner Offers may be subject to minimum age requirements or other eligibility restrictions imposed by the relevant Partner or required by applicable law. Members are responsible for complying with those requirements when accessing or using a Partner Offer.

1.7Membership is personal to you and strictly non-transferable. You may not sell, transfer, assign, lend or otherwise make your membership available to another person.

1.8Each membership may only be used by the individual registered member. You must not share your account, password, login credentials, membership identification, verification details or access to the Sweet Platform with another person.

1.9You are responsible for maintaining the confidentiality and security of your account and login credentials. You must notify Sweet promptly if you believe your account has been accessed or used without your permission.

1.10Membership provides access to the Sweet Platform and the opportunity to access Partner Offers. Membership does not guarantee the availability of any particular Partner, hotel, restaurant, rate, date, benefit, offer or experience.

2. Subscriptions, Payments, Renewals & Refunds

2.1Sweet offers monthly and annual membership subscription options. The applicable subscription price, subscription period and other payment information will be displayed to you before you purchase your membership.

2.2Individual paid memberships are currently purchased through the Apple App Store or Google Play, depending on the device and platform through which you subscribe.

2.3Monthly Membership. Monthly memberships automatically renew for successive monthly periods unless cancelled before the applicable renewal date.

2.4Annual Membership. Annual memberships are charged for a 12-month membership period and automatically renew for successive 12-month periods unless cancelled before the applicable renewal date.

2.5Payments for memberships purchased through the Apple App Store or Google Play are processed by the applicable platform and are also subject to that platform's applicable payment, subscription and billing terms.

2.6You may cancel your subscription at any time through the subscription management settings of the Apple App Store or Google Play, as applicable. Cancellation prevents the subscription from renewing at the end of your current paid subscription period. Unless otherwise provided by the applicable platform or required by law, cancellation does not entitle you to a refund for the remaining portion of your current subscription period.

2.7Unless otherwise required by applicable law or permitted under the applicable refund policies of Apple or Google, subscription payments are non-refundable once paid. This includes annual membership payments where you choose to cancel or stop using Sweet during the applicable 12-month membership period.

2.8Any request for a refund relating to a membership purchased through the Apple App Store or Google Play should be made through the applicable platform and will be handled in accordance with that platform's procedures, policies and applicable law.

2.9Nothing in these Terms limits any statutory cancellation, withdrawal, refund or other consumer rights available to you under applicable law. Where such rights apply to a purchase made through the Apple App Store or Google Play, they will be administered in accordance with the applicable platform's procedures and applicable law.

2.10Subscription prices may change from time to time. Any price change will be implemented in accordance with the requirements of the applicable platform and applicable law and will not retrospectively alter a subscription period that has already been paid for.

2.11If a subscription payment fails, expires, is refunded, reversed or otherwise ceases to be valid, your access to paid membership features may be suspended or terminated in accordance with the subscription status communicated to Sweet by the applicable platform.

2.12Employer-Sponsored Memberships. Membership may also be provided to eligible individuals through an employer or other participating organisation. Any commercial arrangement between Sweet and that organisation is separate from these Terms. Your access to and use of Sweet remains subject to these Member Terms.

2.13An employer-sponsored membership may be suspended or ended if you cease to be eligible for the benefit or if the relevant arrangement with the sponsoring organisation ends. Sweet is not responsible for the withdrawal, amendment or termination of a membership benefit by your employer or sponsoring organisation, except to the extent required by applicable law.

3. Partner Offers, Booking Requests, Payments & Benefits

3.1Sweet works with participating hotels, restaurants and other hospitality businesses ("Partners") to make exclusive or preferential offers, rates, benefits and experiences available to eligible Sweet members.

3.2Partner Offers are subject to availability and may be subject to specific terms set by the relevant Partner, including available dates, blackout dates, occupancy restrictions, booking conditions, cancellation policies, minimum stays, age restrictions and other eligibility or usage requirements.

3.3Where a Partner Offer requires a booking request, members may submit that request through the Sweet Platform. Submission of a booking request does not constitute a confirmed booking.

3.4A booking is only confirmed once the relevant Partner has accepted the request and confirmation has been issued to the member.

3.5Sweet facilitates the discovery of and access to Partner Offers and, where applicable, the communication of booking requests between members and Partners. Unless expressly stated otherwise, Sweet is not the seller or provider of the accommodation, dining, experience or other hospitality service made available through a Partner Offer.

3.6Any payment, deposit, pre-authorisation, redemption, cancellation charge, service charge, gratuity or other amount relating to a Partner Offer or hospitality service is a matter between the member and the relevant Partner, unless Sweet expressly states otherwise. Sweet does not collect or process payment for the underlying hospitality service merely because the Partner Offer is displayed or requested through the Sweet Platform.

3.7The contract for the underlying hospitality service is between the member and the relevant Partner. The Partner is responsible for supplying the service, collecting any applicable payment and dealing with refunds, deposits, cancellations, disputes or other matters relating to that service, subject to applicable law.

3.8Members are responsible for reviewing and complying with the Partner's applicable booking, payment, cancellation, redemption, conduct and other terms. Sweet is not responsible for resolving payment or service disputes between a member and a Partner, although Sweet may choose to assist with communication where appropriate.

3.9Partners determine and control their own pricing, availability, inventory and Partner Offers. Sweet does not guarantee that any particular Partner Offer, date, rate, benefit or experience will be available or that information supplied by a Partner will remain unchanged.

3.10Partners are responsible for identifying and applying any age restrictions, licensing requirements or other legal restrictions applicable to the hospitality services or benefits they provide. Members must comply with all such restrictions. Sweet will not knowingly facilitate access to a Partner Offer where doing so would be contrary to applicable law.

3.11Partners may amend or withdraw availability or Partner Offers from time to time. Sweet will use reasonable efforts to ensure information displayed on the Sweet Platform is accurate and current but cannot guarantee the continued availability of any particular Partner Offer.

3.12To the extent permitted by law, Sweet is not responsible for the acts or omissions of a Partner or for the quality, delivery, cancellation, availability or performance of hospitality services supplied by a Partner. Nothing in these Terms excludes any rights or remedies that cannot lawfully be excluded.

4. Confidentiality of Member Offers

4.1Sweet membership is designed to provide benefits specifically to verified members of the hospitality community. Partner Offers, preferential rates, promotional codes, booking links and certain other information available through the Sweet Platform may therefore be private and intended exclusively for eligible Sweet members.

4.2You must not publicly disclose, publish, reproduce, distribute or circulate member-only Partner Offers, rates, promotional codes, booking links or other restricted Sweet content.

4.3In particular, you must not publish or circulate member-only offers or rates on social media, public websites, forums, public or large-scale messaging groups, deal websites or other public or semi-public channels.

4.4You must not screenshot, copy, forward or otherwise reproduce Sweet content for the purpose of enabling a non-member to access or attempt to obtain a member-only benefit.

4.5You must not use a Partner Offer for commercial resale, arbitrage, onward sale or any other commercial purpose.

4.6Unless a particular Partner Offer expressly states otherwise, Partner Offers are intended for the personal use of the Sweet member accessing the offer.

4.7Sweet may suspend or terminate a membership where we reasonably believe that a member has improperly disclosed, distributed, resold or misused a member-only Partner Offer or confidential Partner information.

5. Acceptable Use & Member Conduct

5.1You must not share or permit another person to use your Sweet account; create an account using false, misleading or fraudulent employment, identity or eligibility information; impersonate another person or Sweet member; attempt to obtain Partner Offers for which you are not eligible; misuse promotional codes, booking links, Partner Offers or other member benefits; scrape, harvest, systematically download, copy or extract information from the Sweet Platform; use automated systems, bots or similar technology to access or interact with the Sweet Platform without our permission; interfere with the operation, functionality or security of the Sweet Platform; reproduce or commercially exploit Sweet Content without permission; use Sweet or a Partner Offer in a fraudulent, unlawful, abusive or misleading manner; or engage in threatening, abusive, discriminatory or otherwise seriously inappropriate behaviour towards Sweet, its staff, Partners or other members in connection with your membership.

5.2Member Conduct and Partner Bookings. Members must use Partner Offers responsibly and in good faith. You must honour confirmed bookings or cancel or amend them in accordance with the relevant Partner's applicable terms and within any required cancellation period.

5.3A failure to attend a confirmed booking without appropriate cancellation (a "No-Show"), repeated late cancellations, failure to pay amounts properly due to a Partner, misuse of booking privileges, making bookings without a genuine intention to attend, inappropriate conduct at a Partner venue, abuse of Partner staff, misuse of member benefits, or other conduct that damages or is reasonably likely to damage Sweet’s relationship with a Partner may constitute a breach of these Terms.

5.4Sweet recognises that genuine mistakes and exceptional circumstances may occur. A single No-Show or cancellation will not necessarily result in suspension or termination. However, Sweet may consider the seriousness, frequency and circumstances of the conduct, any explanation provided by the member, and its impact on the relevant Partner.

5.5Sweet may issue a warning, temporarily restrict access to some or all Partner Offers, suspend a membership or terminate a membership where it reasonably considers that a member has materially or repeatedly misused Sweet, Partner Offers or Partner booking privileges.

5.6Sweet may also take appropriate action in response to other conduct not expressly listed in these Terms where that conduct is fraudulent, abusive, unlawful, materially disruptive, contrary to the intended purpose of Sweet membership, or reasonably likely to cause material harm to Sweet, a Partner, another member or the reputation or operation of the Sweet Platform.

6. Suspension & Termination

6.1You may cancel the renewal of a paid membership in accordance with Section 2.

6.2Sweet may suspend, restrict or terminate your membership where you cease to satisfy our eligibility requirements; provide false, inaccurate or misleading information; share, sell, transfer or otherwise permit another person to use your membership; misuse or improperly disclose Partner Offers; misuse Partner booking privileges; materially or repeatedly fail to honour confirmed bookings; fail to pay amounts properly due to a Partner; commit or attempt fraud or improperly obtain a member benefit; materially or repeatedly breach these Terms; engage in fraudulent, abusive, unlawful or seriously inappropriate conduct; cause or risk material harm to Sweet, a Partner or another member; or otherwise use Sweet in a manner materially inconsistent with the purpose of the membership.

6.3Where reasonably practicable and appropriate, Sweet may give you an opportunity to remedy a breach before terminating your membership. Serious misuse, fraud, account sharing, unauthorised disclosure of member-only Partner Offers or other serious misconduct may result in immediate suspension or termination.

6.4Where Sweet suspends or terminates your membership because of a material breach of these Terms, your entitlement to any refund will be subject to applicable law and, where the membership was purchased through the Apple App Store or Google Play, the applicable platform's refund procedures.

6.5Termination or suspension of your Sweet account does not itself cancel an active Apple App Store or Google Play subscription. Where applicable, you remain responsible for cancelling the subscription through the relevant platform to prevent future renewal charges.

6.6Termination does not affect rights or obligations that arose before termination.

7. Data Protection & Verification

7.1Sweet will process your personal data in accordance with applicable data protection law and the Sweet Hospitality Privacy Policy, which is available separately through the Sweet Platform.

7.2We may process information provided when applying for or using a Sweet membership where reasonably necessary to administer your membership, verify eligibility, provide the Sweet Platform and Partner Offers, prevent fraud, communicate with you and operate Sweet.

7.3As part of our verification process, we may ask you to provide information or reasonable evidence relating to your professional connection to the hospitality industry.

7.4Where reasonably necessary to verify your eligibility, Sweet may contact your employer or use other appropriate verification methods, subject to applicable data protection requirements.

7.5Sweet may use third-party service providers to support its operations, including hosting, communications, analytics and verification services. Where you purchase a membership through Apple or Google, the applicable platform will separately process information relating to your purchase and subscription in accordance with its own privacy practices.

7.6Further information regarding Sweet's processing of personal data will be contained in our Privacy Policy.

7.7Marketing communications and associated preferences will be handled in accordance with applicable law and our Privacy Policy.

8. Intellectual Property

8.1The Sweet name, Sweet Hospitality name, logos, branding, Sweet Platform, website, software, design, graphics, photographs, text, databases and other content provided by Sweet ("Sweet Content") are owned by or licensed to GCM Hospitality Limited and are protected by applicable intellectual property laws.

8.2Sweet grants you a limited, personal, non-exclusive, non-transferable and revocable right to access and use Sweet Content solely for your personal use as a Sweet member.

8.3You may not, without our prior written permission, reproduce, republish, distribute, sell, commercially exploit, modify, create derivative works from, scrape, systematically extract or otherwise use Sweet Content except as expressly permitted by these Terms or applicable law.

8.4Nothing in these Terms transfers ownership of Sweet's intellectual property to you.

9. Our Responsibility to You

9.1Sweet will provide its membership platform and services with reasonable care and skill and in accordance with applicable law.

9.2Hospitality services available through Partner Offers are supplied by the relevant Partner. Sweet does not control the day-to-day operation of Partners and is not responsible for providing their accommodation, food, beverages, experiences or other hospitality services.

9.3To the extent permitted by law, Sweet is not responsible for loss arising from the acts or omissions of a Partner or from circumstances outside Sweet's reasonable control.

9.4Sweet does not guarantee uninterrupted or error-free access to the Sweet Platform. We may temporarily restrict access where reasonably necessary for maintenance, upgrades, security or circumstances outside our reasonable control.

9.5Sweet does not guarantee any particular level of savings or financial value from membership. The availability and value of Partner Offers will vary depending on participating Partners, availability and individual member usage.

9.6Apple and Google are responsible for their respective payment and subscription processing services. Sweet is not responsible for outages, payment processing errors or other failures of those third-party services, except to the extent required by applicable law.

9.7Nothing in these Terms excludes or limits liability where it would be unlawful to do so or excludes any statutory consumer right that cannot lawfully be excluded or restricted.

10. Changes to Sweet & Partner Offers

10.1Sweet is an evolving membership platform. Partners, Partner Offers, platform functionality and membership benefits may change from time to time.

10.2Partners may join or leave Sweet and may introduce, change, restrict, suspend or withdraw Partner Offers.

10.3Sweet does not guarantee that any particular Partner, Partner Offer, benefit or level of availability will remain available throughout your membership period.

10.4Sweet may make reasonable changes to the Sweet Platform or membership service where necessary to improve the service, introduce new functionality, respond to changes in technology, security or law, prevent abuse or reflect changes to our business.

10.5Where a change materially disadvantages existing members and applicable law requires notice or other rights to be provided, Sweet will comply with those requirements.

11. Changes to these Terms

11.1Sweet may update these Terms from time to time for legitimate reasons, including changes to the Sweet Platform, membership service, legal or regulatory requirements, security requirements or our business operations.

11.2The current version of these Terms will be made available through the Sweet Platform and will identify its version and last updated date.

11.3Where a change materially affects your existing membership, Sweet will provide reasonable advance notice where required by applicable law.

11.4Changes to these Terms will not retrospectively remove rights that you have already acquired under applicable law.

12. Communications

12.1Sweet may contact you using the email address, telephone number or other contact information associated with your account in relation to your membership, booking requests, Partner Offers you have requested, security, verification and operation of the Sweet service.

12.2You are responsible for ensuring that your account information and contact details remain accurate and current.

12.3Certain communications concerning subscription payments, renewals, cancellations and refunds may be provided directly by Apple or Google where your membership was purchased through their platform.

12.4Service communications necessary to administer your membership are separate from optional marketing communications.

13. General

13.1These Terms, together with our Privacy Policy and any specific terms applicable to a particular Partner Offer, constitute the agreement governing your Sweet membership and use of the Sweet Platform.

13.2If there is a conflict between these Terms and specific terms clearly stated for a particular Partner Offer, the specific Partner Offer terms will apply to that offer to the extent of the conflict.

13.3Your membership and rights under these Terms are personal to you. You may not assign, transfer or otherwise dispose of them to another person.

13.4If Sweet does not immediately exercise or enforce a right under these Terms, this does not constitute a waiver of that right.

13.5If any provision of these Terms is found to be invalid, unlawful or unenforceable, that provision will be treated as modified or removed to the minimum extent necessary and the remaining provisions will continue in effect.

13.6Nothing in these Terms creates a partnership, employment, joint venture or agency relationship between you and Sweet.

13.7These Terms and your relationship with Sweet are governed by the laws of Ireland. The Irish courts shall have jurisdiction, subject to any mandatory rights you may have under applicable consumer law.

14. Contact & Company Information

Sweet Hospitality is operated by GCM Hospitality Limited, trading as Sweet Hospitality.

If you have any questions regarding your membership, subscription, booking request or these Terms, please contact us at the email address above.